Award-winning oral whitening brand Beverly Hills Formula has partnered with Paramount Pictures to celebrate the release of the new Baywatch film which will be sweeping cinemas from 29 May 2017.
The eagerly awaited movie stars Dwayne Johnson and Zac Efron, along with Bollywood actress Priyanka Chopra and a cameo role featuring the original Baywatch babe Pamela Anderson.
Beverly Hills Formula are also offering readers a chance to win a VIP trip for two people to the USA to celebrate the film’s launch. The prize includes four-nights luxury accommodation in Miami for two people, a private speed boat experience, jet-ski tour of the Miami coastline and even an exclusive Baywatch-style lifeguard training experience. With dinner and drinks at the coolest beach club and exclusive roof-top bar in Miami. (see below)
Chris Dodd, CEO of Beverly Hills Formula, said: “The Baywatch collaboration with Beverly Hills Formula is a great pairing because the programme was huge in the 90s. This was the time that we launched our first whitening toothpaste, when everyone wanted that ‘Hollywood smile’.
“As a brand, Beverly Hills Formula has expanded substantially and is now distributed in excess of thirty countries globally. This partnership with Paramount is an integral part of a larger strategy to increase brand awareness and develop the business.”
Adding: “We are very grateful to Paramount Pictures who have provided the amazing prize and we’re really excited about the film which will hit cinemas in May. Judging by the sneak previews we have been granted I have no doubt that it will be a blockbuster hit.”
See Baywatch in cinemas from May 29th
To be in with a chance to win the exclusive Baywatch prize go to;
http://beverlyhillsformula.com/baywatch for more details.